sponge towel for hgtv canada
DIGITAL MEDIA PARTNER: KIN COMMUNITY // HGTV CANADA
As part of a major Spring/Summer marketing push, SpongeTowel sponsored a series of exciting videos to be launched on HGTV’s various social media platforms and shared by Kin Community creators. Benson & Oak developed custom digital companion content for a series of HGTV advertorials. The overhead “hands & pans” videos were playful and incorporated SpongeTowel’s mascot Spongy!