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empress 1908 ll
AGENCY: ARTS & COMMUNICATION
PROPS & STYLING: KYLA ZANARDI & HOUSTON MAUSNER
As a result of the fall/winter campaign, Empress 1908 Gin and agency partner A&C saw a major increase in engagement on all social media platforms and asked Benson & Oak to team up and create a second round of brand assets - this time for Spring/Summer. For the second round of asset creation, the team paired up with A&C to identify a lighter, brighter look for the luxury gin which resulted in a beautifully updated batch of styled cocktail photography. In addition, the team shot on-location lifestyle photography to give a diverse feeling to the growing portfolio of assets.
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